DIOR SKINCARE, 50 YEARS OF FLORAL SCIENCE
TO ENHANCE SKIN'S BEAUTY
For 50 years, Dior skincare has captured the endless power of flowers, so dear to Christian Dior, to enhance women's beauty keeping skin smooth and also respecting nature.
DIOR SKINCARE WAS BORN FROM A PASSION FOR FLOWERS
TODAY, NATURAL FORMULAS AT THE HEART OF DIOR SKINCARE
Working closely with locals, Dior ethnobotanists identify flowers all over the world with exceptional cosmetic potential. They allow Dior skincare to be infused with exceptional floral active ingredients, to enhance women's skin beauty.
DIOR CULTIVATES ITS OWN FLOWERS AT THE HEART OF 7 DIOR GARDENS
Dior cultivates its own flowers in 7 Dior Gardens all over the world, following the principles of organic or sustainable agriculture.
At Dior, there are no off-ground growing practices, no greenhouses: only a philosophy of cultivation guided by the plant's natural cycle and overseen by an ethical commitment.
Each flower in a Dior Garden is cultivated with the greatest care in its local region, where man's expertise helps reveal the expression of its full potential.
Each step is designed and determined using true botanical expertise in order to obtain a plant substance of exceptionally high quality.
DIOR CREATES ITS OWN EXTRACTION METHODS TO GLEAN THE VERY BEST OF FLOWERS
High-tech extration processes to create exlcusive* and active ingredients, respectful to the botanical substance and skin.
*At Dior